Digital Marketing
Transformation

Customers dwell in digital spaces — where messages compete to resonate. US advertisers are projected to spend more than $87 billion on digital marketing in 2019. To drive sales in local markets, Brands need their Partner networks to maintain a competitive online presence. Yet, too often, not enough Partners participate in Brand digital marketing campaigns. When we asked why, Partners identified their top challenges:

interconnected global network digital marketing icon
unaware of digital programs

40% say they’re
unaware of Brand
provided digital programs

digital checklist

28% say they don’t
understand which
programs to adopt

digital marketing

88% say they are
interested in digital marketing

Transforming the digital marketing experience for your Partners takes a comprehensive solution. SproutLoud delivers every tactic, start-to-finish execution, flexible funding solutions and robust analytics to determine ROI — all in one comprehensive platform that makes the digital marketing transition as simple and intuitive as online shopping.

How it works

Digital Scorecard

SproutLoud can give every Partner in your network a digital scorecard that reveals how their online presence stacks up against top competitors in their local market and how to remain competitive

Digital Scorecard
man at desk

Eliminate Vendor Management

No more vetting, monitoring and evaluating local vendors. Your Partners can quickly search, browse and select digital — and traditional — marketing tactics on SproutLoud’s platform, for automatic, brand-compliant execution by a world-class ecosystem of 75+ expert Marketing Service Integrations.

Expert Digital Marketing Support

No time for a digital marketing transformation? No problem. SproutLoud’s “Do-It-For-Me” and “On-Behalf-Of” options give Partners the support they need to manage all aspects of digital marketing. Our dedicated local marketing experts guide each Partner every step of the way, including enrollment, execution, analytics and course corrections.

woman at desk
Co-Op Advertising funding solutions

Flexible Funding Solutions

SproutLoud’s Intelligent Spend Management gives Brands two cost-saving options:
• A claims-and-reimbursement engine that cuts processing costs by up to 50%
SproutPay Instant Funding, which replaces the traditional claims process altogether by applying Co-Op funds instantly

Visibility on ROI

SproutLoud’s easy-to-navigate analytics dashboards provide real-time performance metrics, so Brands and their Partners can invest in the campaigns and tactics that deliver results.

person using a laptop

How it works

Digital Scorecard

SproutLoud can give every Partner in your network a digital scorecard that reveals how their online presence stacks up against top competitors in their local market and how to remain competitive

Digital Scorecard

Eliminate Vendor Management

No more vetting, monitoring and evaluating local vendors. Your Partners can quickly search, browse and select digital — and traditional — marketing tactics on SproutLoud’s platform, for automatic, brand-compliant execution by a world-class ecosystem of 75+ expert Marketing Service Integrations.

man at desk

Expert Digital Marketing Support

No time for a digital marketing transformation? No problem. SproutLoud’s “Do-It-For-Me” and “On-Behalf-Of” options give Partners the support they need to manage all aspects of digital marketing. Our dedicated local marketing experts guide each Partner every step of the way, including enrollment, execution, analytics and course corrections.

woman at desk

Flexible Funding Solutions

SproutLoud’s Intelligent Spend Management gives Brands two cost-saving options:
• A claims-and-reimbursement engine that cuts processing costs by up to 50%
SproutPay Instant Funding, which replaces the traditional claims process altogether by applying Co-Op funds instantly

Co-Op Advertising funding solutions

Visibility on ROI

SproutLoud’s easy-to-navigate analytics dashboards provide real-time performance metrics, so Brands and their Partners can invest in the campaigns and tactics that deliver results.

person using a laptop

Learn more about Digital Marketing Transformation

The Partner Marketing Guide to Digital Transformation | SproutLoud infographic

Are your Channel Partners holding back on Digital Ads? The key to changing this mindset lies in transforming your Partners' Digital Marketing experience.

View Infographic
4 Critical Pillars of Digital Marketing for Partners | SproutLoud infographic

When Channel Partners, who sell Brand products locally, can't be found online, it's as if they don't exist. Digital Marketing bridges that gap. Learn how to help your Partners compete online.

View Infographic
The Drive for Digital - How Through-Channel Marketing Automation Makes Digital Irresistible | SproutLoud blog

The allure of Digital Marketing is undeniable. But for local businesses selling Brand products, it can be daunting. Overcome the Digital Fear Factor by ...

Read Blog