It’s Time To Track Leads, Not Vanity Metrics

Detective Dan Davies is back helping a local flooring dealer that a local agency has duped. These agencies generally only report on vanity metrics like clicks and impressions vs what businesses care about most, leads!

Brands make sure you are equipping your local partners with accessible media activations, analytics and pixel implementation, and a robust dashboard that shows a clear story of their return on their marketing efforts. If you don’t, Marketing Detective Dan Davies will.