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Channel Sabotage: Is Your Channel Marketing Strategy Undermining Your Sales Team?
If outdated Channel Marketing practices are distracting your Channel Sales team with administrative issues, then they’re not focused on enabling your Partners to sell. Answering questions about marketing programs, tracking down reimbursement checks and even delivering marketing materials take time away from helping Partners position and sell your products. Discover how traditional Channel Marketing practices can sabotage your Channel Sales efforts, and learn what you can do instead to set your Partners up for success.
