SproutLoud’s Marketing Resource Management System Showcases New Modules and Features in Version 3.0
Sunrise, FL -January 17, 2011 – SproutLoud, a leading marketing resource management company, announces the launch of its newest software release, version 3.0. The expansive redesign bolsters their marketing data management module and feature set with powerful and flexible permission powers, organizational tools, and search abilities in an improved user interface.
“Our software has been completely revamped to streamline client and marketing data management processes, and provide the mechanisms to improve channel engagement and adoption,” said Jared Shusterman, Managing Director and CEO. “Our clients can now plan and activate automated local marketing programs across the globe, notify their local marketers, and analyze their marketing in one system.”
Key features of 3.0 include:
• Expanded Module Set – SproutLoud’s module additions, including a comprehensive Marketing & Planning Calendar, searchable Asset Catalog, and Automated Marketing Programs, provide clients all the tools they need to manage, distribute, and promote their marketing messages at the local level.
• Enhanced User Interface – An improved interface provides a user friendly software solution designed to make material access easier, streamline orders, and increase channel engagement.
• Global Capacities – Clients can now customize the platform into multiple languages and conduct transactions in different currencies.
“Our marketing resource management redesign incorporated the feedback and ideas of thousands of our users to enhance usability and simplify customizing and ordering processes,” Gary Ritkes, Managing Director of Sales, commented. “Our focus concentrated on providing clients the capacity to increase their brand profile and marketing competitiveness on an international scale while also providing the best possible experience for their local marketing networks.”
Headquartered in Sunrise, FL, SproutLoud helps companies manage their brands and messages in local-level marketing. SproutLoud’s web-based Marketing Resource Management (MRM) application provides robust marketing data management features in an easy to use interface, enabling local marketers to access the materials they need in the media of their choice, customize them, and reach their target audience with brand-controlled messaging.
SproutLoud solutions adapt easily for any local network, including sales channels, franchises, retail locations, dealer networks, VAR Programs, field employees/offices, and affiliates. Their platform manages brand compliance, increases speed to market, automates manual tasks, and provides robust reporting, empowering marketers with the resources of national brands and making local automated marketing programs work smarter.