SproutLoud Connects with Creative Agency to Centralize Brand Management
SproutNet™ hosts Madean & Co’s brand assets and marketing collateral for international hospitality client
March 14, 2008 (Ft. Lauderdale, FL) — SproutLoud Media Networks, LLC (www.sproutloud.com) has been selected by Madean & Co., a creative agency in Atlanta, GA, to manage the brand and marketing resources of its’ client base. In early April, SproutLoud launched a fully customized platform catering to the needs of a 1500+ location international hospitality chain. Future plans include expanding SproutLoud’s offering to other clients of Madean, including incorporating SproutLoud’s solution into new sales opportunities.
With SproutLoud, Madean clients can set-up a corporate network for branded collateral and programs giving user-level access to customize print-on-demand templates (stationery) and order inventory (pre-printed collateral and hospitality items). SproutNet™ also manages digital files and other brand and business sensitive documents for users to download from the system.
“The collaboration occurring between SproutLoud and Madean benefits not only our two companies but the clients we both serve,” commented Jared Shusterman, Managing Director of SproutLoud. “By allowing us to manage the distribution of the assets Madean has been so successful in creating, the client enjoys best-in-class creative services supported by the industry leading brand and marketing resource management technology solution.”
Within days of the launch, nearly half of the franchise community had registered through the site with positive reviews from users on “ease-of-use” and functionality.
About SproutLoud Media Networks, LLC
Headquartered in Ft. Lauderdale, FL, SproutLoud is a leading-edge, high-technology company providing an all–in–one web–based solution, for companies, franchisors, and distributed marketers to more immediately and effectively distribute their product information, marketing programs, materials, and campaigns throughout their entire sales channel network.
SproutLoud’s powerful yet easy–to–use features and functionality include brand management, campaign automation, business intelligence, one–to–one marketing, list management, digital asset customization and personalization, e–mail, pURLs, microsites, direct mail with no minimums, print–on–demand, and many more – all immediately deployable throughout all types of distribution channels. In addition, SproutLoud’s highly flexible, fully automated co–op funds management streamlines and simplifies the process providing the ability for companies to optimize co–op funds usage.
About Madean & Co.
Madean & Company is a marketing and advertising agency based in Atlanta. One of its primary clients is an international hospitality client with locations throughout North America. The decision to partner with SproutLoud has increased the quality and scope of services the company now provides their client and its franchise network.